RavensLog

“Do I need a website?” Is a very common question, especially from small to medium sized businesses. The short answer is “YES” every business needs a website.

The Internet has changed the business arena and you need to use current technologies, like the Internet to be competitive in today’s business world. A website gives you the opportunity to market your business to a broader audience, a global audience, and it’s cost effective. It can be the easiest way of doing business with the widest audience.

The web technologies available allows you do transactions online so your website need not only be a marketing tool but rather a business tool. It should be seen as an online representative that markets your business to a global market and brings in new business.

Your web presence is as important as having a phone or fax number. Many people don’t use telephone directories anymore but prefer searching online for what they need and if your business is not online then they won’t find you.

A website should serve as more than just an online brochure though. Even if you don’t plan to sell your products or services online you could have an online email contact form or newsletter subscription to keep customers informed.

Your website could be like an interactive or functioning business card or brochure that allows customers or potential customer to interact with your business online 24 hours a day, 7 days a week every day of the year.

People don’t ask for your business card anymore, they ask for your URL. So as you can see, a web site is important for your business. Without it you will lose to the competition who do have a web presence.

So get a website, get noticed!!

Ok, so now that you’ve been building that stamina base it’s time to start building the next level of our fitness, strength.

After a few weeks of stamina training it’s time to mix the stamina training with strength training. The difference between stamina and strength training? Well, strength training involves a bit of strain but not too much. So, assuming that you ride more than once a week, on your shorter weekday rides you can increase the intensity.

Interval training is one way you can improve your strength. I sometimes increase intensity up the small inclines, either maintain or increase your speed up these little inclines and recover if you need to once you over the top. Do that on a few rides and soon you won’t even notice the inclines.

And remember, recovery is very important… so always make sure that you eat, stretch and rest after every workout.

Implementing your e-business plans can make your effective processes more Effective, Efficient and Economical… Yes, the three E’s can be achieved with a properly planned e-business strategy.

Looking back to our definition of e-business, “e-business or electronic business refers to the use of telecommunication networks, like the Internet, to conduct business.” it becomes clear that e-business allows you to connect with employees, customers/clients, suppliers and just about anyone else you want regardless of geographical location.

So e-Business makes it possible to automate many processes and by automating these processes you eliminate/reduce human functions from otherwise time consuming activities. Efficiency is improved with faster processing and reduced errors in routine data processes and business interaction.

We are in an era were you need to use the technology that’s available to stay in business. Something as simple as not having an email address can turn a potential client toward your competitor who does have an email address and the same applies to having a website.

I’ll get into the importance of a website with my next post.